Watch ESPN
Description
Fictional project created during the Art Direction Course at Escola Cuca. The request was to create and execute a campaign that would help increase access to the ESPN Brasil streaming app when there were no live games happening and at the same time without using sports teams brands or logos. The idea was to celebrate unforgettable games by using visuals that are easily recognisable for each sport while maintaining cohesion between them, making it clear that they belong to the same campaign. 
My Role
Art Direction, Graphic Design and Illustration.
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