AIG
8 Important Airport Tips Infographic created for the AIG blog traveling section. 
Context
AIG came to me with a proposal; through an infographic update one of their travel tips that have been previously posted on their blog containing only text information.
The goal was to make more appealing and interesting the information to as a result generate an increase in access to their blog. 
My Role
Art Direction, Graphic Design & Illustration
Idea
The idea was to use simple shapes for the illustration to bring a fast recognition of the content meaning.
With the form recognisable there was enough room to explore the visuals details by adding graphics textures and contrasting colours palette(based on the company's brand guidelines) to bring a fun and distinguished style for the AIG blog.
Outcome
The client was happy with the visual result and how it became more appealing resulting in an increase in traffic on the site.

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